The charm of this Pueblo Mágico, located in the eastern part of the Yucatán Peninsula, lies mainly in its beautiful colonial-era architecture, its colorful mansions, and its exquisite handcrafted work—especially embroidery and textiles—that reflect a rich pre-Hispanic and colonial heritage.
However, the biggest draw of “The Pearl of the East” or the “Capital of the Mayan East,” as this historic and heroic city is also known, is its close proximity to some of the most important archaeological sites of the Mayan culture, such as Chichén Itzá, Ek Balam, and Cobá, as well as to the stunning natural wonders that have made this part of southeastern Mexico famous: the cenotes.
As you wander through its peaceful streets, you’ll come across majestic buildings steeped in history, while also savoring the very best of Yucatecan cuisine at the many restaurants and cafés that surround the spacious gardens of its charming Main Plaza.